What could be better than spending 90 minutes with ludicrous amounts of horrifying gore and sticky alien slugs (and Elizabeth Banks)? How about helping pimp it and getting 25 large for your efforts?
Yep, Universal is running a contest for the impending James Gunn slime-treat Slither, and if your promotional skills are up to snuff, you could get your mitts on a fat sack of cash. The skinny:
Create your own SLITHER television spot! One lucky person will win the grand prize of $25,000 in addition to the chance to have his/her advertising concept become part of the theatrical campaign. The contest will last for 10 days.
Universal will supply assets including clips, music and graphics so that contestants can customize the TV spot. There will be two options when deciding how to create the spot:
1. "Do it Yourself" (users can use their own editing software)
2. "Flash it Out" (a simpler application for those not familiar with editing)
25 semi-finalists will be chosen by Universal Pictures. Of these 25, five will be chosen for the final round by talent from the film. The four runners-up will each receive $1,000 and autographed Slither memorabilia. The grand prize winner will receive $25,000 and the chance for the spot to air on TV as part of the advertising campaign. The 20 semi-finalists will receive a SLITHER prize pack and one of Universal Pictures’ classic horror films on DVD.
On March 9th, users can go to the "Slither Theatre" section of the official site to rate the submissions. Winners will be announced March 27th.
The official line on all the gooey goodness:
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Slither is the feature film directing debut of screenwriter James Gunn (the recent hit re-envisioning of Dawn of the Dead) and stars Nathan Fillion, Elizabeth Banks, Gregg Henry and Michael Rooker. It is also written by Gunn. Slither –a Universal Pictures and Gold Circle Films presentation of a Strike Entertainment Production–is produced by Paul Brooks and Eric Newman.