Quite a weird bit of promotion for Fox’s blu-ray/dvd release of Wall Street: Money Never Sleeps has hit the streets of NYC this week. They’ve got specially branded cars offering free rides in Manhattan through Friday. “Because while there may be no such thing as a free lunch, there is such thing as a free ride.”

Ooookay. At the very least I’m sure most New Yorkers won’t balk at a free cab ride.

It’s mostly located downtown- you can see the schedule for the cars below. Keep an eye out for them and good luck grabbing a free ride!