“Wow, I read these morons on the internet who think they are in the know. ‘We have have problems with our 3D????’ Really? Come into my edit room and I will show you beautiful 3D. There has never been a live action show that has pushed the boundaries of 3D like “Transformers 3”. We shot the entire movie with 3D cameras. I actually loved shooting in 3D.”

That’s Michael Bay himself doing a little late-night rumor busting on the forums of his website (screenshot for posterity), where he’s sometimes found harshly debunking the bullshit of online posters. The punctuation heavy screed was posted in response to someone linking an apparently way-outdated or outright false report originating from Screenrant it seems (article has since been updated), a piece saying the production had hit some snags in their 3D implementation. In characteristic fashion, Bay took to the web and stamped out that batch of nerd nonsense in pretty direct contrast to his long-stated belief that 3D was a fad, endemic of studios that were focusing energy in the wrong direction to enhance the theater experience.

Bay is completely entitled to change his stance though, and is at this point far more directly experienced with the technology than most pundits on either side of the “debate.” Of course, he’s also experienced the process behind the camera in the most ideal fashion possible, all tailored to give him precise control. Those conditions don’t necessarily filter down to the consumer, and I have to say I was much happier when the mayhem master was more outspoken in favor of IMAX. I appreciated that from him very much.

Alas, he’s a full convert…

“And don’t watch this movie in 2D, we made it for 3D.”

In another thread on the same forum, Michael also took those who think they know what’s what on his set to task…

“Who is this moron posting about what I’m shooting with??? People have no idea how hard we have worked to bring 3D filming into live action shooting. We have invented rigs and systems to place 3d cameras like no other live action movie has done before. The proof will be noticed on the final product.


I enjoy the fact that Bay’s hyper-specific and aggressive engagement with internet posters is diametrically opposed to Kevin Smith’s widely-broadcast and simperingly defensive approach. It’s as if there is a spectrum of possible approaches, and they both sit on either end. That said, I can only imagine how frustrating it would be to live and breath a movie, pouring millions of dollars and thousands of hours of time into the technical aspects of it, only to have a nameless dick make up bullshit about your production and get cited as a factual source.

So to be clear… Transformers 3 will be in 3D, was shot entirely in 3D, and will be super duper cool and pretty. Also, if you want Michael Bay to acknowledge you on the internet, piss him off.