The first teaser trailer for Clash of the Titans has premiered online and it’s packed with action. And power chords. The teaser doesn’t really give you an idea of what the movie is about (it’s pretty much about the exact same thing the original was about) but it does give you an idea of the variety of beasts and foes in the film. And it also gives you an idea of how practical Louis Letterier has gone; despite the fact that this is opening in the 300 slot next year and despite the mullet rock in the trailer, Clash is actually mostly practical.

I visited the set of Clash of the Titans a few months back, and my embargo is pretty rock solid, but I will say that this trailer doesn’t quite capture the feel of the sizzle reel I was shown. Of course this teaser only exists to put the film on your radar – the next one will give a better look at what’s going on.

One last thing: on the heels of the awful ‘Holmes for the Holidays’ on the Sherlock Holmes poster, Clash of the Titans reinforces Warner Bros’ problems with taglines. ‘Titans Will Clash?’ Seriously? In a movie called Clash of the Titans? I could give you ten better taglines off the top of my head that aren’t just the title rejumbled (how about ‘He Stands Against The Gods’ ‘Fierce Greek Action’ or ‘It Will Myth You Up’ or ‘A Kraken Good Time’?). I look forward to future taglines like ‘Eli Has A Book’ and ‘Elm Street Will Have Nightmares’ or ‘These Hallows Are Deathly.’



Boards Will Be Messaged.