So the CLOVERFIELD hype machine keeps rolling on, but, for a change of pace, the marketing is attendable, as opposed to viral.
The folks behind this month’s Giant Monster Movie are throwing a surprise party in the Lower East Side of NYC for the film’s lead character Rob and you guys are invited. The details? Below.
"Cloverfield and Myspace are throwing a surprise party for Rob in New York City!
Join us next Thursday night, January 17th for a send off for our buddy Rob, he’s moving to Japan! There will be drinks, dancing, and tons of cool people. It will be a party to remember!
We’re randomly picking 200 people to join us for a big Cloverfield celebration in the Lower East Side. Befriend Cloverfield on MySpace and RSVP to the party to be entered into the drawing. It’s going to be a blast!
Cloverfield
In Theaters
1-18-08
www.CloverfieldMovie.com
www.myspace.com/cloverfield_movie"
So if you live in NYC then I suggest you hit up MySpace and get to makin’ friends. This sounds like it’s gonna be pretty fucking cool.