Walking out of the office yesterday I saw the above poster on the side of a phone kiosk. Then I went home and suffered through another episode of Heroes, and the commercial embedded below came on. The official Fantastic Four: Rise of the Silver Surfer advertising campaign has begun!

Most interesting from the commercial – very specific references to Galactus, but as a thing. I definitely think we’re going to see the Devourer of Planets portrayed either more like the hive mind of Ultimate Extinction or possibly as some kind of Star Trek-ian energy being or something. I’m very interested in seeing what comes out from Fox next…