Film | Weekend | Per | Total | |
1 | The Chronicles of Narnia: The Voyage of the Dawn Treader | $24,500,000 | $6,892 | $24,500,000 |
2 | The Tourist | $17,000,000 | $6,168 | $17,000,000 |
3 | Tangled | $14,559,000 (-32.6%) | $4,084 | $115,623,000 |
4 | Harry Potter and the Deathly Hallows Part 1 | $8,500,000 (-50.1%) | $2,376 | $257,688,000 |
5 | Unstoppable | $3,750,000 (-37.2%) | $1,264 | $74,272,000 |
6 | Black Swan | $3,332,000 (+130.8%) | $37,022 | $5,611,000 |
7 | Burlesque | $3,200,000 (-47.8%) | $1,113 | $32,574,000 |
8 | Love and Other Drugs | $3,000,000 (-46.9%) | $1,339 | $27,648,000 |
9 | Due Date | $2,545,000 (-38.4%) | $1,279 | $94,884,000 |
10 | Megamind | $2,510,000 (-49.2%) | $1,035 | $140,202,000 |
This just in: What some kids are calling “The Rambo.”
Dawn Treader opened to the top slot, in what appears to be an underwhelming start. And yet the film has already done over a hundred million globally. As the picture was made with an international audience in mind, the domestic goal is likely a little over a hundred if at all possible. This does not seem out of the question, and the film is considered a step up from the last one. If Fox isn’t trading too many screens for their Christmas title Gulliver’s Travels a nine digit total seems likely though in no way guaranteed. But it’s all about how those numbers play out globally. Otherwise the franchise would be considered dead. In some ways this seems a test run for Tintin.
Similarly The Tourist is geared more with a global audience in mind, but it has yet to do the numbers. Their opening weekend was going to be around this number – they knew this was coming – so either Sony didn’t know how to sell the picture or didn’t care. With a reported hundred million dollar budget, this looks to be an expensive failure if international doesn’t compensate, or a picture done to end a contract. To be continued, but domestic looks like around $50-$60 at this point.
The other big story is that Black Swan went from 18 to 90 screens, and is still doing great limited run numbers. How much further the picture can expand to good numbers is unknown, but the picture seems a lock to do over $30 Million at this point. This weekend also suggests the picture will be in a good place for Oscar placement, and give the sense of independent/dependent success. The material is familiar and slightly depressing, but the numbers suggest they’ve hooked audiences with the whole package (prestige, respected director, an actress doing “career best” work or Oscar hunting), which means it will likely be the art house hit of the end of the year. The Fighter opened on four screens and did $80,000 per, so when that goes wide, there’s some room there too.
Tangled is still playing, and should be able to hang out for the rest of the year. That may mean a little over $150 million, but that’s not terrible (even if the film cost too much). Potter is dropping steady now with or without competition. It should bounce a little next week (not drop over 50%), but $300 is pretty much out of the question. $280, and possibly $290 if there’s some pushing. Due Date is getting to $100 at this point, and everything else is just hanging out. Next week brings Tron, which will be interesting, to say the least.